our Project
DIFC Mapping
Dubai’s iconic Dubai International Financial Centre (DIFC) became a canvas for an awe-inspiring projection mapping experience that showcased cutting-edge technology and artistic brilliance. The project leveraged 12 powerful 37,000-lumen digital projection projectors, delivering unparalleled brightness and clarity to illuminate the facade of the DIFC building.
The setup utilized multiple Pixera two media servers, ensuring seamless synchronization and playback of dynamic content across the expansive surface. Custom-designed projector enclosures were engineered to protect the equipment from environmental factors, ensuring reliable performance in Dubai’s demanding climate.
This immersive installation combined precision technology with striking visuals, transforming the DIFC facade into a captivating visual spectacle that celebrated innovation and creativity. Whether highlighting cultural narratives or promoting global brands, this project demonstrated the possibilities of merging architectural grandeur with the art of projection mapping.
Challenge in project
A key challenge was creating custom enclosures to protect the projectors while blending seamlessly into the landscape, preserving the building’s architectural elegance. This fusion of technology and design delivered a breathtaking visual experience, showcasing innovation while respecting the DIFC’s timeless aesthetic.
Description
Project
Description
Size : 16121 sq m
Location : Dubai UAE
Project start : 2023 December
Project finish : 2024 February
Value : $3M.
the result
Final Result
The final result exceeded client expectations, delivering a visually stunning projection that seamlessly integrated with the DIFC’s iconic architecture. The project not only captivated audiences but also demonstrated immense potential as a platform for high-impact advertising. By transforming the facade into a dynamic storytelling medium, the client unlocked new opportunities for brand visibility and engagement, translating into a measurable increase in ROI and establishing DIFC as a prime venue for innovative campaigns.
Let’s Get in Touch
Contact details
Phone: 1.651.316.4299
E-mail: info@iad-inc.com
Address: 1979 Geneva Ave N Oakdale, MN 55128
Opening hours:
Monday — Friday 7:00-5:00 P.M.
Saturday— Sunday Closed